Machine learning solution for real time fraud detection and verification

Case Study Machine learning solution for real time fraud detection and verification Challenge In an increasing online world and many devices / channels for placing an order, customer fraud is becoming the biggest reason for margin erosion. In the last two years, online order fraud is growing twice the rate of online sales and the… Continue reading Machine learning solution for real time fraud detection and verification

Augmented intelligence to enable dynamic customer journey orchestration

Case Study Augmented intelligence to enable dynamic customer journey orchestration Challenge Many retailers are zeroing in on a strategy to better understand and map how customers use multiple channels to evaluate and purchase. Every purchase journey is unique and understanding today’s winding, end-to-end shopping journey is even challenging; now if a marketer has to orchestrate… Continue reading Augmented intelligence to enable dynamic customer journey orchestration